Here you’ll find the facts about what we put into our dog food and how we choose each ingredient to suit your dog’s needs.
Meat and Animal Derivatives
The total meat and animal derivatives content is up to 65% for our wet foods and up to 39% for our dry foods.
‘Meat and animal derivatives’ is a legal term that describes the non-flesh parts of an animal and includes organs such as liver, kidneys and heart.
These parts of the animal contain high levels of essential nutrients including various vitamins and minerals. They are often rich sources of amino acids. For example, liver contains a sulphur amino acid called taurine, which helps to keep your dog’s eyes and heart healthy.
The meat and animal derivatives we use in Pedigree® always comes from animals passed fit for human consumption in compliance with EU regulations.
‘Inorganic matter’ is a legal term that all pet foods are required to declare on the label. It is simply a measure of the mineral content. Minerals are added during the manufacture of pet food to ensure that the recipe provides complete and balanced nutrition for your dog.
“Derivatives of vegetable origin” describes ingredients that come from plants. They are a good source of protein, and at the right levels, they can provide benefits for dogs, e.g. beet pulp to help keep your dog’s digestive system working effectively.
Cereals such as wheat, corn and rice are a source of carbohydrate. Scientific research shows that the cereals in our food are beneficial, as a source of energy from carbohydrates, as well as fibre to promote a healthy digestive tract.
We include vegetable derivatives and cereals in our products to optimise the transit time of food through the gut. This supports the necessary absorption of nutrients through the digestive tract.
Flavours and Sugar
We do not use artificial flavours in any of our products. Low levels of natural sugars are produced during the manufacturing process of some of our products, but we do not physically add sucrose or ‘table sugar’ to make the food taste nicer. Interestingly, dogs do not taste sugar in the way we do, so adding extra sugar would not make the food more palatable for them anyway.
Dogs have evolved to eat meat-based diets that are naturally rich in sodium, an essential mineral found in salt. A small amount of salt in your dog’s diet is essential in complete and balanced nutrition to keep your dog’s metabolism healthy. We ensure that the salt in all our dog food never exceeds the recommended requirement as determined by the WALTHAM™ Centre for Pet Nutrition. Dogs do not taste salt in the way we do, so it does not make the food more palatable.
All of the ingredients in our petfood are there for a purpose: to provide nutrition, safety or enjoyment. Our wet and dry foods are fortified with vitamins and minerals to ensure that your dog is getting a complete and balanced diet, and we do not use fillers in any of our products. Any preservatives in our dry foods are approved as safe under EU regulations, and are there to ensure product safety during storage. Our canned and pouch products do not need preservatives as they are protected through sterilisation and sealing during the production process. We always comply with legislation thus ensuring safety of our products and transparency with our consumers.